‘Fashion Makes Sense’ can be seen from different interpretations and angles. What if we see the theme in it’s most banal way? When does fashion literally makes sense? There’s fashion that is just seen as a piece of clothing to protect people in it’s most functional way, without thinking of it’s aesthetic values. The first thing that came immediately to our mind was a safety jacket. The neon orange- and yellow color that they have, warn us for danger and tells us to be aware.
With this project we’re exploring the relationship between banality, functionality and aesthetics within fashion. Do they clash or do they go hand in hand? What if we take this banal and iconic piece of clothing as a starting point, a base and a material in order to create and generate a new perspective and image on this stereotype-like safety-clothing. We’re doing this by deconstructing, composing and isolating the original jacket.
This project is a reinterpretation of the potential of the safety jacket. But foremost this project is about breaking with what we’re used to. With the safety jacket as a metaphor for something we all take for granted because we’re used to it: ‘It has always been like this.’ It’s about broaden borders, breaking borders and rebuild them, physical but also mental.